api digital‎ > ‎

Management Team

Left to right: Trey Reed, Scott Pell, Greg Engle and Dee Reed


Greg Engle, CEO/Managing Partner
Greg has been with API Digital for over 10 years, helping establish the vision for the company, developing new products and executing our go to market strategies.

Greg is a serial entrepreneur with 20+ years in technology and telecommunications. His primary focus is in top-level business development, market alignment and diversification, and ultimately sustainable and profitable growth. Mr. Engle is well-rounded with experience in startups, turnarounds, and merger/acquisition ventures. As a technology business consultant, Greg has provided full life-cycle guidance and direction to enterprise and service provider markets alike, advising them in the adoption, integration, and ongoing support of the wide range of technologies available for use in their operating environments.

Scott Pell, CIO/Managing Partner
Having done just about every job in the company, Scott has functional executive experience as CIO, COO, Director and Managing Partner. Our founding partner has been instrumental in building the operational processes and procedures required to give API Digital the ability to scale.

Scott has more than 25 years of technical and operations management expertise in small, carrier and large enterprise businesses. He has spent the last 16 years advising businesses on operations improvement, business development strategies and management practices. Scott takes great joy in utilizing experience to help businesses grow and avoid the typical pitfalls. Today, his major focus is on the Implementation of Lean IT practices within API Digital and teaching other CIO's how to become transformational. Over the years, he has become an expert at FSO and MSU.

Trey Reed, CFO
Trey has been with API Digital for over 6 years, as Director of Finance and CFO. Trey is a finance professional, with 15+ years of progressive financial experience.  The last 9+ years, Trey has worked in the cable and service provider industry. 

Trey has a Bachelor's of Science in Business Administration, from UAH, and an MBA from Auburn University.

Dee Reed, Director of Operations